About me

About me

I’m Stina, a senior creative designer with 15+ years’ experience across brand, product and marketing.

I’m Stina, a senior creative designer with 15+ years’ experience across brand, product and marketing.

I’ve designed for brands of all sizes, from start-ups to established organisations, working both freelance and in-house. I value in-house roles for the depth they offer, understanding a brand from the inside out makes it easier to attract new customers and improve experiences for existing ones.

I’ve designed for brands of all sizes, from start-ups to established organisations, working both freelance and in-house. I value in-house roles for the depth they offer, understanding a brand from the inside out makes it easier to attract new customers and improve experiences for existing ones.

My work spans digital campaigns, CRM, social, motion, video, print and events. I connect the dots across these touchpoints so a brand feels coherent everywhere.

My work spans digital campaigns, CRM, social, motion, video, print and events. I connect the dots across these touchpoints so a brand feels coherent everywhere.

At TotallyMoney, a free credit report provider and personal finance app, I work across product, marketing, PR and HR to create user-centered designs that meet business goals. I lead creative direction while staying hands-on, shaping experiences across campaigns, performance-focused ads, CRM journeys, social content, motion and video. I build scalable systems, refine processes and introduce frameworks that keep outputs consistent, high-quality and easy to scale.

At TotallyMoney, a free credit report provider and personal finance app, I work across product, marketing, PR and HR to create user-centered designs that meet business goals. I lead creative direction while staying hands-on, shaping experiences across campaigns, performance-focused ads, CRM journeys, social content, motion and video. I build scalable systems, refine processes and introduce frameworks that keep outputs consistent, high-quality and easy to scale.

Collaboration is central to how I work. I run creative workshops to align teams, spark new ideas and test concepts in real time. I work with stakeholders across teams to understand their objectives, co-create briefs and guide ideas from concept to solutions.

Collaboration is central to how I work. I run creative workshops to align teams, spark new ideas and test concepts in real time. I work with stakeholders across teams to understand their objectives, co-create briefs and guide ideas from concept to solutions.

At heart, I’m a practitioner. I like making things and solving problems visually. I’m great at taking high-level goals, like improving app downloads or boosting engagement, and finding ways to achieve them using the tools and channels at my disposal.

At heart, I’m a practitioner. I like making things and solving problems visually. I’m great at taking high-level goals, like improving app downloads or boosting engagement, and finding ways to achieve them using the tools and channels at my disposal.

Writing

Writing

I enjoy writing about design and narrowing down into details in my own design process.

I enjoy writing about design and narrowing down into details in my own design process.

© Stina Slingo 2026