'You'll totally get there' brand campaign
To elevate the employee experience, TotallyMoney developed an in-house branding campaign supporting the 2022 TV ad, “You’ll Totally Get There.” The campaign aimed to engage both new joiners and current employees by bringing the TV messaging into the workplace. I led the design of a suite of in-house assets including posters, TV screens, and LinkedIn banners, using the campaign as an opportunity to explore graphical textures, type play, and illustration in a playful yet brand-aligned way.
To elevate the employee experience, TotallyMoney developed an in-house branding campaign supporting the 2022 TV ad, “You’ll Totally Get There.” The campaign aimed to engage both new joiners and current employees by bringing the TV messaging into the workplace. I led the design of a suite of in-house assets including posters, TV screens, and LinkedIn banners, using the campaign as an opportunity to explore graphical textures, type play, and illustration in a playful yet brand-aligned way.
Outcome
The final assets brought the TV campaign into the office environment, creating a cohesive in-house experience and reinforcing the brand message. The posters, TV screens, and banners were well-received internally and provided a creative, flexible template for future internal campaigns.
The final assets brought the TV campaign into the office environment, creating a cohesive in-house experience and reinforcing the brand message. The posters, TV screens, and banners were well-received internally and provided a creative, flexible template for future internal campaigns.
Company
TotallyMoney
TotallyMoney
My role
My role
Lead designer
Lead designer
Timeline
2022
1 day Spike day, then 2 months
(part-time), 2021
Team
Lead designer and head of design
Lead designer and head of design
Deliverables
Figma designs
Figma designs
© Stina Slingo 2025