TotallyMoney app refresh
TotallyMoney provides free credit scores and connects customers with their best borrowing options. Following the 2019 rebrand, the iOS and Android apps required a rapid refresh to align with the new identity and maintain consistency across platforms. I led on the visual design updates, delivering a refined and cohesive app experience that reflected the new brand direction.
TotallyMoney provides free credit scores and connects customers with their best borrowing options. Following the 2019 rebrand, the iOS and Android apps required a rapid refresh to align with the new identity and maintain consistency across platforms. I led on the visual design updates, delivering a refined and cohesive app experience that reflected the new brand direction.
Outcome
The refresh ensured that TotallyMoney’s mobile apps were aligned with the new brand identity within weeks of launch, strengthening customer trust and brand recognition. The updated onboarding and offers journeys provided a clearer, more engaging experience, while the new splash screen motion design elevated the overall look and feel. This work established a scalable design foundation for future app development and feature rollouts.
The refresh ensured that TotallyMoney’s mobile apps were aligned with the new brand identity within weeks of launch, strengthening customer trust and brand recognition. The updated onboarding and offers journeys provided a clearer, more engaging experience, while the new splash screen motion design elevated the overall look and feel. This work established a scalable design foundation for future app development and feature rollouts.
Company
TotallyMoney
TotallyMoney
My role
My role
UI/UX designer
UI/UX designer
Timeline
4 months, 2019-2020
1 day Spike day, then 2 months
(part-time), 2021
Team
2 x UI designers, 2 x UX designers, 1 x compliance, 2 x developers, 3 x PMs
2 x UI designers, 2 x UX designers, 1 x compliance, 2 x developers, 3 x PMs
Deliverables
Sketch designs
Marvel prototype
QA
Sketch designs
Marvel prototype
QA
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